About Us

We are an international trading company specialized in fruit juices, juice concentrates, purees, pulp cells and essential oils.

Newbell Trade was founded by Carlos Abboud, an Argentine-born entrepreneur. He started his activity forty years ago with a sales office in France representing Argentine and Brazilian citrus juice producers.

In 1997 he founded Newbell based in Uruguay. Since then Newbell has successfully embraced its mission of being a reliable source of citrus products from the main origins to the world.

From the beginning of this journey, Newbell was built on pillars of unequivocal values: reliability and confidence, efficiency and flexibility, authenticity and sustainability.

Our Team

Carlos Abboud

Founder – Director

Isabel Pallas

President – CEO

ipallas@new-bell.com

Natalia Evangelista

Director – Commercial Manager

natalia@new-bell.com

Logistics Department

Angela Orlotti

aorlotti@new-bell.com

 

Antonio Torres

atorres@new-bell.com

Financial Department

Ana Pereyra

Financial Officer

apereyra@new-bell.com

Commercial Department

Pilar Ferrés

Commercial Executive

pferres@new-bell.com

 

Martín Fernández

mfernandez@new-bell.com

Commercial Department

Pilar Ferrés

Commercial Executive

pferres@new-bell.com

 

Martín Fernández

mfernandez@new-bell.com

Logistics Department

Angela Orlotti

aorlotti@new-bell.com

 

Antonio Torres

atorres@new-bell.com

Financial Department

Ana Pereyra

Financial Officer

apereyra@new-bell.com